Hi, I’m Lesley Yin. I’ve always been a Creative, understanding how I could use creativity to support others.

As a UI/UX Designer, I combine empathy with systems thinking in order to discover digital solutions for people. Grounded in research and behavioral insights, I find problems that are often overlooked. I translate insights into clear problem framing, design principles, and structured systems, crafting concepts that redefine the user journey. I design how interactions, information, and feedback work together, iterating, prototyping and testing. Through design, I want to improve clarity, creating products that build trust and support people throughout their lives.